How iContact Compares...
offers the ability to streamline and organize your social marketing and email
marketing strategy. Post emails, autoresponders, and social media updates in
advance, generate reports to find out how things went, access account info via
the mobile app, integrate with the Salesforce CRM, customize the look of your
emails, and more.
If you use
this for email marketing, after you send out emails to your list, you can
quickly post an online version of the message, too. There are hundreds of
social bookmarking tools built in for fast and easy sharing.
A feature of
iContact that I liked is that you can arrange campaigns well in advance by
using advanced scheduling, helping online entrepreneurs achieve better
work/life balance and helping you keep campaigns moving even when you’re not at
You can also generate surveys and opt-in forms that can help you build
your list and build stronger relationships with that list.
If you are working
on your branding, you can also build your brand through his tool as it helps
you create customized campaigns with your logo, your tag line, or specific
colors integrated into your emails. You can easily integrate social media
widgets into the emails as well.
analytics are really important to your ongoing success and iContact makes that
easy by helping you figure out how your campaigns are going. You can track your
messages to see if they were opened, shared, posted on social media, etc.
also use this tool to grow your audience by creating automatic sign-up forms
that can be quickly and easily added to your site or your company Facebook
page. We all know that email marketing only works if your list actually reads
your email so the tool helps you with that challenge by offering an anti-spam
feature that lets you test out your subject lines and email content to analyze
and minimize the chance of having your messages get caught in your subscribers’
access an iContact free trial edition so you can test it out and see how it
works for you.